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NEW Launch: Invigorating Gel Cleanser For Men

Invigorating Gel Cleanser For Men

VILASA. Ltd. the specialist distributor of luxury skincare and wellbeing products, today announces the new launch of Invigorating Gel Cleanser from Gentlemen’s Tonic.

VILASA. and Gentlemen’s Tonic launch Invigorating Gel Cleanser for men

Featuring a blend of 5 Botanical Extracts the cleanser promotes smoother, younger-looking skin by increasing the rate of cell renewal.

SUTTON COLDFIELD, ENGLAND, September 16, 2019 — VILASA. Ltd. (, the specialist distributor of luxury skincare and wellbeing products for the Spa, Hotel and Retail sectors, today announced the launch of Invigorating Gel Cleaner from men's skincare brand Gentlemen’s Tonic of Mayfair, London.

VILASA.’s founder Lynne Leon makes the announcement in collaboration with Gentlemen’s Tonic. The future of Men's skincare continues to develop from the award-winning Gentlemen’s Tonic, Mayfair London. The new product from the Advanced Derma Care line is the first Cosmeceutical range ever devised and designed exclusively for men’s skin.

Every day our skin is exposed to harsh free radicals such as pollution, cigarette smoke and overexposure to sunlight. The Free-Radical Theory of Aging (FRTA) states that organisms age because cells accumulate free radical damage over time. However, it also says that antioxidants such as Vitamin A, Vitamin C and Vitamin E will slow the process of ageing by reducing the formation of free radicals.

Even during sleep, oil, dirt and bacteria accumulate and affect our skin. Meaning cleansing in the morning and at night is essential.

Gentlemen’s Tonic Advanced Derma Care Invigorating Gel Cleanser is a mild foaming and purifying gel cleanser. Rich in Vitamins, fruit enzymes and citrus extracts that help dissolve excess oils and bacteria which accumulate on the skin.

The cleanser for men includes Multi fruits BSC, A concentrated blend of 5 botanical extracts including Orange, Lemon, Blueberries, Sugar Cane & Sugar Maple. Natural AHAs, Bergamot and Orange Essential Oils.

These extracts contain several naturally occurring alpha hydroxyl acids that have been shown to promote smoother, younger-looking skin by increasing the rate of cell renewal.

Recommended for all skin types, especially oily & combination skin. The cleanser can be used daily in the morning and evening. The 100ml product has a recommended retail price of £50 and can be purchased exclusively through VILASA. at £25.

“We are proud to present the latest addition to the Gentlemen’s Tonic range, the worlds leading luxury range designed specifically for the demands of men's skin. With men now making up to 49% of Spa-goers, up 33% less than a decade ago. It's never been more critical to re-assess your customer experience, optimise your offering and fully maximise your revenue opportunities. The breadth, cost of treatment and luxury positioning means Gentlemen's Tonic is primed to be your number one partner.” VILASA. founder, Lynne Leon.

British brand, Gentlemen’s Tonic is the world’s leading men’s luxury grooming range, committed to incorporating ingredients which benefit the skin’s health or support the effectiveness of its formulations. Available in both professional and retail, all products use natural plant-derived ingredients and cover skincare, shower, shaving, hair, fragrance, travel and accessories.

Shortlisted for the World's Best Male Grooming Brand 2019 at the World Spa Awards, Gentlemen’s Tonic has received numerous awards and accolades including, Men's Health Grooming Range of the Year, Esquire Grooming Range of the Year and GQ Grooming Range of the Year.

The Best Invigorating Gel Cleanser for Men


Headquartered in Sutton Coldfield, England, VILASA. is a specialist distributor of luxury skincare, beauty & spa brands. Passionate about helping Spas, Hotels and Retailers move to more natural, organic and sustainable wellbeing experiences for their customers. We bring a wealth of knowledge and insight from our experience in the Middle East and UK markets. Gained across the worlds most luxury Hotels and Spas. Founded in 2019, VILASA.'s carefully curated product portfolio enables partners to provide differentiation in their offering without compromising on quality, by sourcing and representing only the very best brands from around the world and complimenting them with an experienced and local on the ground sales, training and events support in order to maximize partner revenue. The Spas, Hotels and Retailers supported are then able to easily purchase and offer new products which may have been previously difficult to source or import. For more information, please visit and follow us at

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